If your business sign is looking a little worse for wear, you may be wondering whether it's time for a sign retrofit or a complete replacement.
When it comes to promoting your business, signs are an essential tool that helps you reach your target audience. They let customers know what you offer, where you're located, and what sets you apart from competitors.
In this article, we'll examine the pros and cons of both retrofitting and replacing your signs, so you can make an informed decision that fits your business's needs:
Whether you need a new sign from scratch, a retrofit of an existing sign, or just need some advice on the best course of action for your business, we're here to help.
Contact us today to schedule a consultation and see how we can help take your business's signage to the next level.
Work with a sign company that already has all the right equipment.
Sign Retrofit vs. Sign Replacement
Sign Retrofit: When is it the Right Choice?
A sign retrofit involves making changes or improvements to an existing sign without replacing it completely. Here are some situations when a retrofit might be the right choice:
Cosmetic Changes - If your sign is structurally sound but looks outdated or faded, a fresh coat of paint or a new vinyl graphic may be all it needs to look new again.
Minor Damage - If your sign has sustained minor damage, like a small dent or scratch, repairing it may be less costly than replacing it.
Vandalism - If your sign has been vandalized, you may be able to cover up the damage with a retrofit, rather than starting from scratch.
Adding Digital Displays - If you want to add digital displays or lighting to an existing sign, retrofitting may be the best option.
Retrofitting a sign is a much smaller project than a full replacement, so it may be the best choice if you want to minimize disruption to your business.
Pros and Cons of Sign Retrofit
This is a quick before-and-after of a sign retrofit project by AGC.
Pros:
Cost-Effective - Retrofitting is usually less expensive than replacing an entire sign.
Faster Turnaround Time - Retrofitting can usually be completed more quickly than a full replacement, as the existing sign is already in place.
Eco-Friendly - Retrofitting an existing sign reduces waste and is a more sustainable option.
Cons:
Limited Changes - A retrofit is best for minor changes or cosmetic improvements. If you want to make significant changes, you may need to replace the entire sign.
May Not Solve Underlying Issues - If your sign is structurally unsound, a retrofit may not address the underlying issues.
May Not Match New Branding - If you've undergone a rebrand, retrofitting may not be sufficient to reflect your new image.
Sign retrofits are an especially great idea if you have an old unused sign on your property and you want to test if it can help your business.
Sign Replacement: When is it the Right Choice?
A brand new sign can include helpful features like electric lighting.
If your sign is showing signs of significant wear and tear, a complete replacement may be the best option. Here are some scenarios when you should consider replacing your sign:
Structural Damage - If your sign is leaning, warped, or damaged beyond repair, it's time for a replacement.
Severe Rust - If your sign is rusted to the point that it's affecting its structural integrity or causing safety concerns, a replacement is necessary.
Inadequate Size or Shape - If your sign is too small, too large, or the wrong shape to effectively promote your business, it's time to consider a new design.
Change of Branding - If your business has undergone a rebrand, a new sign that reflects your updated image is a must.
Damage is one of the best reasons to consider a full replacement instead of a simple sign retrofit.
Pros and Cons of Sign Replacement
A new sign installation will allow you to customize it to suit your present style.
Pros:
Customizable - A new sign allows you to customize the design, size, and shape to perfectly fit your business's needs.
Updated Technology - A new sign allows you to incorporate the latest technology, such as LED lighting or digital displays.
Increased Visibility - A new sign can attract more attention and increase visibility for your business.
Cons:
Higher Cost - A full sign replacement can be more expensive than a retrofit, especially if you want to incorporate new technology.
Longer Turnaround Time - A full sign replacement can take longer to complete than a retrofit, as the old sign needs to be removed and a new foundation may need to be installed.
More Waste - A full sign replacement creates more waste than a retrofit.
Of course, if you work with a professional sign company, then they can handle everything from the sign manufacturing to the removal of the waste.
AGC SIGNS
At AGC Signs, we offer a variety of sign services, including both retrofitting and replacement options.
Our experienced team can help you determine which option is best for your business based on your specific needs, budget, and timeline.